Metatype is a kinda studio for visual language research run by Angelo Stitz. It scrutinises the ‘translational obstacles of text’ aiming for a dialectical exchange.
‘Principle Work’ is devoted to develop universal methods that can be adapted to various applications. It is basic research to nourish an academic exchange to create new knowledge which potentially re-inform disciplines. Results are often published through journals, tested in workshops and presented in conferences.
‘Personal Work’ focuses on intuition, experimentation and interpretation driven by the enjoyment and excitement of play. These are in their nature immediate, intimate, emotional and often show processes rather than finished outcomes. Often but not always these are shown in a more artistic context as through exhibitions or limited editions.
‘Professional Work’ are outcomes of client and commission based work. These serve specific functions and address a specific target audience in a specific context in order to communicate a specific message. These are shared through articles, interviews, magazines or newspapers.
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